If it does shitty, then it does shitty, but at least you like it. You just have to keep posting what you want to post. If that’s how people know you, then that’s how people know you. Haley and I talk about it sometimes because she’s the “Say So girl” and I still get called “kombucha girl.” We’re so much more than that, but you can’t really be mad at why you became popular. She’s posted the same video 100 times if she were to ever post, like, a serious video, or comedy video or a dancing video, people would be like, “What’s this?” People forget that we’re real people, we’re multidimensional and have different interests. You did something really funny or something really innovative and it gained you a bunch of followers, and now every time you post an Instagram picture, that’s what they’re going to comment. That’s because you’re beating a dead horse. I always tell my friends, because they get really discouraged, that you’ll gain 200,000 followers in, like, a week, and then it just stops, or your video gets really shitty engagement. Is that something you’ve felt?Ībsolutely. And then gets credit for it.Ĭreators often talk in interviews about how, once they get big, they feel like they can’t try any new content that deviates from that. It was quirky girls and VSCO girls and making fun of everything because the world is so ridiculous. It’s always been like that, because last summer, alt-TikTok was TikTok. But all the trends and audios come from alt TikTok. Straight TikTok gets all of the press and the hype, and when you think of TikTok, you think of Addison, you think of the Lopez Brothers, all these people. It seems like there are two TikTok worlds in LA, like the Hype House kids and then the cool alt kids. Collectively, you have like 300 million people following you and you’re partying! You get shit like the influencer parties where you should know better. Do you want to collab with this person?” And it’s like, no, because I would not give them attention if I saw them on the street. Opportunities have presented themselves, like, “There’s a party here. You will never catch me with the Supreme fanny pack across my chest. The friends that I’ve made online are my actual friends. How have you dealt with the social dynamics of TikTok fame? They think that I’m ✨✨✨ control alt delete ✨ ♬ original sound - brittany_broskiĪ lot of TikTokers I’ve talked to say it’s been tough to separate their hometown friends from people who just want to use them for clout. Why do you need to move? Just come live with us.” And I was like, “Mimi, no.” They don’t know how I make money. My grandparents, though, were like, “It’s the internet. He told me, “You need to go where your job is, and your job is in California.” And I had to tell my dad that I’m moving to LA because I’ve made X amount of money in X amount of months, and it’s more money than I’ve seen in my entire life. It’s a very respectable position, and I got fired because I was dicking around on the internet. I worked in trust and investment services. My dad specifically kind of made me cry because I was mortified that I got fired. What’s the reaction to your fame been like from friends and family? We crammed so much into that week, and it just has not stopped since then. We were doing brand deals and we were doing press. By the time that I was in LA, I already had UTA on my team, so I had a meeting at the headquarters of every single social media platform. In early September, about a week after I got fired, I was flown out to LA by a kombucha company. I don’t have control over my own content anymore.” But basically, I got fired from my job. I was like, “I want you to know that this is happening and that it’s not me writing these captions that you’re seeing.
My boss at the bank that I worked in found it. It went viral on gay Twitter, and people started captioning it with some explicit captions.
I read that you got fired from your job after the kombucha video - why was that? It’s like, “Oh, my god, people perceive me?” I’d rather die than be perceived. It’s one thing to have like your friends send it to you and be like, “Oh, my god, you were in the New York Times,” but then to have a bunch of strangers be like, “Oh, she’s funny”? The worst thing is searching your name on social media and seeing people talk about you. I feel like I still haven’t really grasped the concept of being viral literally a year later, because I don’t know. When you posted your first viral video on TikTok, about your “depression meal,” when did you have that “Oh, shit, this is huge” moment? Trying Kombucha for the first time #foryoupage #foryou #fyp #AllBrandNew ♬ original sound - brittanyt445
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